Goal: Study a Burt's Bees Yellow Wavy Comb, use it as a basis for a design system, and apply that design system to different mediums.
I started off by exploring different physical qualities of the yellow comb.
The full image of my exploration of the exact shade of yellow of the comb. I particularly love this image.
Taking inspiration from these studies, I created three different visual directions, and demonstrated them through three poster designs.
Following one of the directions, I created a three-part poster series that utilized consistent design rules and communicated and enhanced the qualities of my object.
Posters in a public setting
As a next step, I further used and developed my design system by creating a website:
